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AMX Marketing Team Builds Playhouse to Support Dallas CASA, Dedicated to Finding Safe Homes for Abused Children
Posted on Tuesday, August 6, 2013
AMX Marketing Team Builds Playhouse to Support Dallas CASA, Dedicated to Finding Safe Homes for Abused Children
Partnering with Southwest Displays & Events, the Playhouse Theater to be Included in the 2013 Parade of Playhouses Event, August 2-18, at NorthPark Center
RICHARDSON, Texas – August 6, 2013 – AMX® announced the completion and installation of the Playhouse Theater playhouse. The company partnered with exhibit house, Southwest Displays & Events of Carrollton, Texas, to build this year's dual-purpose playhouse/outside home theater joining a host of other creative playhouses built and donated by local companies in the 18th annual charitable event, 2013 Parade of Playhouses at NorthPark Center in Dallas which runs from August 2-18. The event raises funds for Dallas CASA (Court Appointed Special Advocates), an organization of volunteers dedicated to helping abused and neglected children have safe, permanent homes.
This year's Playhouse Theater playhouse ensures fun for both kids and adults. Playhouse Theater is the perfect place to romp and stomp and climb and play - all day long. But when dusk falls, it converts into the perfect backyard home theater complete with a 70" LED 1080p HDTV, a Blu-ray player, audio system and connects to any residential wireless network to stream movies and TV from any of the popular online services. "We couldn't help geeking the playhouse out with technology like a 70" display because we knew it would be a hit with the kids and parents alike," said Tony Couzelis, AMX Director, Market Engineering. "There's no doubt the kids receive the better end of this deal because they get to play by day and watch movies by night," said Chris Bruce, AMX Marketing Tradeshow Manager.
The playhouse project offered AMX a unique opportunity to give back to the community. "We all look forward to this project every year because of the cause - helping abused children have safe, permanent homes, said Jeff Kindig, AMX Vice President, Marketing Strategy. "But in the end, we do it because it gives us the opportunity to be creative, think outside of the box and build something for just for kids." Added Chad Bishop, Southwest Displays & Events Account Executive, "This was the perfect win, win - we get to use our expertise to build the playhouse and a great charitable cause gets to use the money raised to benefit the children."
From August 2-18, the community is welcome to visit NorthPark Center in Dallas, Texas, and purchase raffle tickets for any of the playhouses displayed throughout the center. Raffle tickets are $5 each or five for $20. Raffle tickets may be purchased at the event ticket tables at NorthPark or online at
"Parade of Playhouses gives children who come to NorthPark the chance to win a fabulous playhouse," said Beverly Levy, Dallas CASA President and Executive Director. "At the same time, it gives abused and neglected children the best chance of having the safe and loving homes they've dreamed of."