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Shure Motiv™ Product Line Now Shipping
Posted on Tuesday, September 1, 2015
New Portable, Digital Microphones and Audio Solutions Capture Audio through Direct Connection to any Apple iOS, Mac, or PC Device

NILES, Ill., Sept. 1, 2015—Today Shure announced that MOTIV™ digital products, a new microphone line suited for individuals looking to capture high-quality audio for vocal/acoustic recording, podcasts, YouTube videos, field recording, and more, are now shipping. The easy to use MOTIV products include four new Apple MFi (made for iPhone, iPod, iPad) Certified devices, including three condenser microphones and a sleek digital audio interface that can connect directly to any iOS device without additional adapters or connection kits. In addition, the MVL, an omnidirectional condenser lavalier microphone, is part of the MOTIV family.

Shure MOTIV digital microphones, as well as the digital interface, feature user-selectable DSP preset modes to ensure great sound no matter the application. Designed to support digital-recording users seeking better audio quality, MOTIV’s preset modes—speech, singing, flat, acoustic instrument, and loud— set audio parameters behind the scenes. By using the preset modes to specify what is being recorded, select models automatically adjust the audio processing by setting gain, EQ, and compression for the best recordings, every time.